Data systems & analysis

Data analyst

I analyze audiences and sports performance with SQL, Python, Tableau and Power BI. I work from data capture and modeling through to reports for programming teams, coaches and sporting directors. My cases show how I compare movies, evaluate matches and present findings.

Turning complex data into decisions

Three real analyses from my work, with synthetic values. A schedule builds itself, a curve moves a premiere slot and a scouting profile recommends a role.

FAST schedule engine · tier placement and cooldownSynthetic data

Top-tier content is reserved for the fixed primetime (18-21) and the cooldown blocks repeating a title within 72 h. The grid fills itself under both rules; the programmer only reviews exceptions.

Linear TV programming · hourly viewing, weekday vs weekendSynthetic data

Weekends pull viewing almost three hours earlier and the plateau starts at 3pm instead of 6pm. This curve moved Saturday premieres to the afternoon.

Scouting · percentile profile vs category cohortSynthetic data

An average hides the role. The profile combines elite ball progression and recoveries with below-median aerial play, pointing to a progressive number 8.

Projects

Movie Performance on TV

Data analyst

For a multinational broadcaster, I designed a Tableau report that compares movie performance by airing, title and channel through scores and operating filters.

In production2026

Video Rental Analytics

Data analyst

I built this Unicorn Academy data bootcamp final project from Sakila and a fictional Blockbuster case, with six views covering sales, stores, costs and online expansion.

Prototype2026

Sports Data Analysis at Alondras CF

Data analyst

For Alondras CF I built an end-to-end environment covering video and field capture, event processing and performance reports for the sporting director and the coaching staff.

In production2025

Video Analysis & Scouting

Data analyst

I co-designed a match performance index with a collaborator and produced video analysis and scouting reports covering teams, players and set pieces.

In production2023-2025